We turn your expertise into a course people finish.
Corvid & Ash designs the curriculum, structure, and launch plan behind your next course, so your knowledge becomes something people actually complete, not just buy.
45 minutes. No cost. No pitch deck.
Course map: six modules
Demo content
Module 1: Start with the result
Your first win · Set up · Map the goal
98%
Module 2: Core method
Step one · Step two · Practice · Check-in
94%
Module 3: Apply it
Worked example · Your turn · Feedback
91%
Module 4: Fix what breaks
Common snags · Repair kit · Live Q&A
88%
Module 5: Make it routine
Weekly rhythm · Review sprint (now) · Next level (to come)
84%
Module 6: Finish and show
Final project · Share it (now) · Certificate (to come)
80%
Learners who finish: 89%. Lessons marked (now) are where learners are now; (to come) are still ahead.
Courses designed
60+
In launch revenue supported
$6M+
Average completion rate
89%
In course design
5 years
The same course, before and after we redesign the outline.
Most courses we audit have grown one lesson at a time. We cut them back to the path a learner can actually walk.
Before: 14 modules
Lessons per module are in each line. 82 lessons in total.
- Welcome and housekeeping · 3 lessons
- My story and why I teach this · 4 lessons
- All the theory · 10 lessons
- Tools and software tour · 6 lessons
- Method, part one · 7 lessons
- Method, part two · 5 lessons
- Method, part three · 8 lessons
- Case studies, all of them · 9 lessons
- Bonus: templates · 4 lessons
- Advanced techniques · 7 lessons
- Bonus: interviews · 5 lessons
- Troubleshooting · 6 lessons
- Where to go next · 3 lessons
- Final project (optional) · 5 lessons
Learners who finish, before
31%
After: 6 modules
Lessons per module are in each line. 18 lessons in total.
- Start with the result · 3 lessons
- Core method · 4 lessons
- Apply it · 3 lessons
- Fix what breaks · 3 lessons
- Make it routine · 3 lessons
- Finish and show · 2 lessons
Learners who finish, after
89%
Demo content: an illustrative course, not a client result.
Check your own outline first.
The course-outline checklist: ten questions we ask before we touch a curriculum.
From scattered knowledge to a course that sells and finishes.
Three pieces of work, usually in this order. Most clients begin with the audit.
Curriculum architecture
We structure your material into modules that build logically and hold attention to the last lesson.
You receive
A one-page course map and a signed-off module outline.
Positioning and offer design
We sharpen who the course is for and why it is worth the price you want to charge.
You receive
A learner profile, an offer statement and a price rationale.
Launch strategy
A launch plan built around your audience, not a generic funnel template.
You receive
A launch calendar and an email sequence outline.
A course that sold well and finished badly.
A creator came to us with a 14-module course and a refund problem. We rebuilt the outline around one result per module and re-launched to the same list.
Learners who finish
31% to 89%
Modules in the course
14 to 6
Demo content: figures are placeholders until a client signs off.
How we work, from the first call to launch day.
1
Course audit
A 45-minute call. We look at your material, your audience and where learners drop off.
2
Architecture
We draft the course map and agree it with you before a single lesson is scripted.
3
Build support
Senior designers review each module as you make it, so the structure holds.
4
Launch
Positioning, pricing and a launch sequence built around your own audience.
“They didn’t just help me build a course. They helped me figure out what I was actually teaching.”
Sasha Kim
Creator, The Freelance Studio
Demo content
Ready to build a course people finish?
Book a course audit and we’ll show you what’s missing before you build anything.
45 minutes. No cost. No pitch deck.